Media Coverage
Building and maintaining a presence in relevant media is a powerful and persuasive way to influence what people think about your business. Media Coverage service can raise awareness or even alter perceptions of your brand through considered media activity.
Our PR consultants develop tailored editorial angles that are genuinely interesting to journalists and their audiences. We will advise you on the best media platforms to meet your communications objectives. From national newspapers to consumer glossies, international business magazines to niche trade titles, local TV to national radio, we can help you achieve the coverage you need. We don’t believe in a scatter-gun approach. We listen to what journalists want and find ways to meet their needs whilst conveying important client messages. It’s not an easy balance to strike, but we’re pretty good at it. It means we generate high quality media coverage that delights our clients.
Media coverage services include:- Maximising hardnews about your organisation’s success
- Creating ‘issues-led’ or ‘seasonal’ news to shape the media agenda
- Researching and developing in-depth, technical articles and profiles
- Consumer product placement
- Coordinating media tours to get you in front of influential journalists